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Ridgeline Fleet WorksUptime is the only metric that counts

Hearthforge platform integration

How Ridgeline Fleet Works runs on the platform

This page is the sales-facing view of the engines behind the website. Form and chat submissions are captured live; pipeline history, maintenance records, and analytics are clearly labelled sample data for this demonstration business.

Revenue Engine

Every website form and AI chat conversation lands in the pipeline with a source, an estimated value, and a stage.

Conversion rate

31.1%

Sample

Average ticket

$2,340

Sample

Monthly revenue

$268,500

Sample

Live captured leads

…

Live data

Pipeline stages

Sample pipeline

  • New lead61 · $142,740
  • Qualified45 · $105,300
  • Quote sent30 · $88,200
  • Bay scheduled24 · $70,600
  • Closed won19 · $44,460

Lead sources

Sample

  • Fleet referral33%
  • Google local24%
  • Roadside call-in19%
  • AI chat assistant14%
  • Trade partner10%

Live captured leads

$0 estimated value

No submissions yet. Complete the request form or chat with Dispatch and the lead appears here.

Maintenance Engine

Shop equipment and customer units are both tracked. Per-VIN PM intervals generate work orders on mileage, and lift inspections are locked to a compliance calendar.

Tracked assets

  • Heavy Duty Lift — Bay 3LiftIn 5 days
  • Mobile Service Unit #1VehicleIn 16 days
  • Mobile Service Unit #2VehicleOverdue 6 days
  • Shop Air CompressorFacilityIn 22 days
  • Diagnostic Scan Tool SuiteShop toolIn 38 days

Work orders

  • WO-5312 · Mobile unit #2 DOT annualAssigned · critical priority · due Overdue
  • WO-5309 · Bay 3 lift annual certificationScheduled · high priority · due In 5 days
  • WO-5288 · Compressor moisture trap serviceCompleted · low priority · due Closed

Preventive plans

  • Customer unit PM-AEvery 15,000 mi · Oil, filters, chassis lube, inspection
  • Lift certificationAnnual · ALI inspection for all eight bays
  • Mobile unit PMEvery 10,000 mi · Full DOT and equipment check

Analytics

Traffic, lead volume, and conversion tracked per demo site. Figures below are sample data for demonstration.

Monthly visitors

9,860

Sample

Leads captured

214

Sample

Appointments

158

Sample

Conversion rate

2.2%

Sample

Traffic & leads

Mar
Apr
May
Jun
Jul
Aug

Traffic sources

  • Google local32%
  • Referral29%
  • Direct21%
  • Paid search11%
  • Email7%